Following an established convention of guidebooks, I have used lots of fronted imperatives in order to influence my target audience where to go. The dynamic imperative verbs, ‘Stride’, ‘Walk’ And ‘Wander’ all advise the audience how best to enjoy the attraction in an active way. Similarly, I have met the conventions of the genre by showing a voice of expertise, visible through the verb and first person pronoun, ‘trust us’ and enumerator ‘100’ before the noun phrase ‘years experience’. Both of these examples would imply the organisation was reliable and make the reader more likely to follow the guide. An educational tone, another convention of guides, can be seen where I state ‘This was Shakespeare’s favourite hideaway’ - the proper noun ‘Shakespeare’ and compound noun ‘hideaway’ implying that the audience are being given secret and informative knowledge about the place. Similar to other guides I have read, I have....
Etc etc etc
Notice how the paragraph follows the same pattern repeatedly.
*Identify a convention (making it clear that it is a convention of the genre)
*Give an example of two
*Apply terms
*Discuss the effect on the audience
You can then follow the exact same structure on your other paragraphs.
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